SOME EXAMPLES OF SMART TECHNOLOGY
Below are some ways you can use smart technology to market key information to specific target audiences, based on their unique situation.
CLICK TO CALL
Smart Technology TRIGGER: Visitor arrives on a mobile device during regular business hours.
Smart Technology ACTION: Insert a row with a click to call button.
VALUE: Make it possible for visitors to reach you in a single click.
VISIT US
Smart Technology TRIGGER: : Visitor arrives when in a specific geolocation.
Smart Technology ACTION: Show a map to your closest branch.
VALUE: Guide visitors directly to your shop.
LUNCHTIME MENU
Smart Technology TRIGGER: : Visitor arrives on a mobile device between 11:30am and 2:30pm.
Smart Technology ACTION: Show lunchtime menu and lunchtime deal.
VALUE: Promote lunchtime specials to hungry visitors who are nearby.
NEWSLETTER SIGNUP
Smart Technology TRIGGER: Visitor arrives at your site for the second time.
Smart Technology ACTION: Display a popup with a newsletter sign up.
VALUE: Offer visitors an easy way to stay up-to-date.
VALENTINE'S DAY RESERVATION
Smart Technology TRIGGER: Visitor arrives in the lead up to Valentine's Day.
Smart Technology ACTION: Show notification bar enabling Valentine's Day reservations and deal.
VALUE: Boost sales with easy online reservations.
WELCOME POPUP
Smart Technology TRIGGER: Visitor arrives for the first time.
Smart Technology ACTION: Display a popup with a greeting or video.
VALUE: Entice visitors with a coupon or walkthrough.
OFF-HOURS DETAILS
Smart Technology TRIGGER: Visitor arrives when your business is closed.
Smart Technology ACTION: Replace your phone number with a contact form.
VALUE: Ensure every visitor can reach you.
SPECIAL PROMOTION
Smart Technology TRIGGER: Visitor clicks on a unique link from a campaign URL.
Smart Technology ACTION: Display a special sale popup that directly relates to the campaign.
VALUE: Improve your campaign with a customised message.
